3 Ways to Improve Your Website Based on Statistics

Website stats contain so much data that it can be hard to know what to do with that information.

Here are 3 ways that you can use statistics to make your site better:

1. Look for the most frequent search term and work that term into a prominent link on your homepage.
2. Find the most popular broken link (AKA, 404 page) and replace it with a real page. Alternatively, configure your web server to issue a permanent redirect response, this way people are unaware of any issue.
3. Find out your site's most popular entry point and concentrate on the design of that page like you would your homepage.